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23 November 2009
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Closing Branding for CBBC Programmes
This section explains the closing sequence requirements for all independent programmes for CBBC and CBeebies.

The CBBC brand has a bold new logo. The primary logo should be used in all circumstances when showing CBBC as part of the BBC portfolio when the cross channel patch logo is required. This is the only time the CBBC logo on a patch is used.

Programmes for CBeebies should use the CBeebies logo and not the CBBC logo. Copyright Line requirements are here .

The CBBC logo must appear on the final card of all inhouse, independent and co-produced programmes. The final card may also include other information e.g. a programme producer's name or an independent production company identification

Closing Sequence Example
Pre-formatted end credit with CBBC logo and (optional) producer credit

Closing Sequence Example
Layout grid for pre-formatted end credit for independent CBBC programme

The standard position for closing credits including the CBBC logo and copyright is centred. All information should appear within the graphics safe area. Independent logos and the CBBC logo should be centred vertically. The white areas surrounding the logo indicate a ‘safe area’. No objects (type, logos etc) should appear within this space.

Check Safe-grid

Closing Sequence Example
Centred end credit with CBeebies logo,
independent company logo and (optional) producer credit

The CBBC logo and copyright may be centred as a second option, usually only when credits have appeared over live action (i.e. lower 3rd crawl)

Check Safe-grid

Using the CBBC Logo

CBBC Logo Size Layout

CBBC Logo Size Layout Grid

CBBC Logo Size Layout
CBBC Logo Size Layout

The CBBC logo should occupy 2.3 rectangles in width i.e. 23% of the 4x3 format screen area.

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